Solutions

Evidence-led solutions.
Revealing your competitive reality.

Our solutions incorporate brand metrics with sector-wide competitive intelligence. We analyse your industry, your competitors, and the moments that cost you customers, turning evidence into opportunity and clear commercial priorities.

Our Solutions

Insights to Impact

We offer syndicated and bespoke research and insights across competitive brand tracking, digital customer experience journeys and  benchmarking, digital usability analysis, information architecture design and content quality.

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CI Tracker

Track your brand health and competitive positioning, including brand attributes and importance, across every stage of the CX journey; benchmarked against your competitors in real time.

Attract

Understand how to drive brand awareness and consideration through the lens of the customer, including search behaviour, discovery and search experience impact.

Convert

Understand how to deliver the optimum online experience to drive conversion; including feature importance, performance, competitive intelligence and benchmarking across key CX journeys.

Service

Understand how to drive loyalty and usage through CX journey optimisation, feature/function desirability, importance, usability and competitive benchmarking.

CX Journey Modules

CX Journey based research that measures how real customers complete real tasks online or in app; measuring and benchmarking trust, confidence and commercial outcomes.

Information Architecture

We develop intuitive information architectures that structure content, navigation and user flows to create seamless, user-centric digital experiences that drive engagement and conversion.

Content Quality

We assess the clarity, relevance and effectiveness of your content against user needs and best practice to identify gaps, reduce friction and improve engagement and conversion.

Bespoke Solutions & Consulting

Tailored research and ongoing advisory combining deep insight, strategic guidance and continuous optimisation to drive smarter decisions and sustained performance.

Trusted by leading organisations across Financial Services, Superannuation, Insurance, Higher Education, Utilities and more...

GRCI - Global Reviews Competitive Intelligence

Competitive Intelligence.

On demand.

CI Tracker

Monitor your competitive performance at each stage of the CX journey from awareness to advocacy. Reveal the drivers of consideration, choice and retention and how your brand performs vs competitors across key brand attributes.

Brand Attributes and Key Message Outputs

CI Tracker data reveals how consumers perceive brands vs competitors across the key brand attributes that drive consideration, preference, choice and retention. Key message recommendation power communications to improve standing and drive desired consumer behaviour.

Trust Signal Analysis & Customer Friction

CI Tracker, content audits and CX Journey data reveals and benchmarks customer friction points and trust signals across brands and their competitors.

UX & Content Quality Benchmarks

Sector specific CX Journey and Content Audit data provides competitive benchmarks for brands to compare, optimise and monitor their competitive performance across user experience and content quality.  

CX Journey & Conversion Optimiser

CX Journey data powers AI Agents to identify and recommend CX journey optimisations based upon global best practise, predict conversion and revenue impact, and monitor brand and competitors enhancements and performance over time.

Marketing Optimiser

CI Tracker data powers AI Agents providing key message recommendations to leverage competitive strengths and close gaps, and media channel plans and budget optimiser to improve marketing performance and ROI.

Predictive Analysis

GRCI’s AI-powered engine leverages global, multi-sector data to predict the impact of UX, content, pricing and journey changes on conversion and retention, de-risking investment decisions.

C-suite Dashboards

Customisable dashboards allow executives to surface the insights of greatest importance and download charts for use in Executive and Board papers.

Testimonials

“We’ve worked with Global Reviews for over 5 years on several research projects for bank and superannuation. When our project was approved to redesign our website experience to be customer-led, we knew we had to work with Global Reviews to help us design the best navigation experience for multiple customer audiences to find the right information on a broad and deep site. Global Reviews helped us test and define different options for our Information Architecture (IA) over 10 weeks with regular engagement across our business. By the end of this phase, we had all the business units endorsing the recommendation as it was evidence and customer-led in our design.”

Head of Digital

AMP

“I have worked with Global Reviews over 6 years now using their Service benchmark to understand where our member digital assets are positioned in the market and how the digital experience for our Fund can be strengthened / further improved.  Their evidence-based methodology and use of a weighted approach to assessing feature value to members (as seen by the members) is a critical part of the assessment…… I would recommend Global Reviews Service to any organisation with a drive to improve their digital experience and deliver value for their members / shareholders.”

Head of Customer Channels

AustralianSuper

“We tested Global Reviews’ recommendations and saw an average uplift of about 15% of page visits to the products. On Transaction Accounts we also added an image of a card and the mobile app to the category page.  We have seen 31% uplift in application completes on mobile and tablet.”

Ecommerce Manager

Suncorp

“We have seen a 784% uplift in clicks for the new banner, which we developed based on your recommendation, (based on Budget Direct best practice).  We have also seen a 12% uplift in asking customers what cover they would like on the home insurance page.”

Digital Marketing Manager

Liberty Insurance

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Ready to see how you perform?

Most research measures you. We measure your performance.

Work With Us

Work with Us

4,300+ journeys benchmarked annually

25+ years of CX competitive intelligence

Solutions

Solutions

Solutions

Solutions

Solutions

Solutions