Intelligence enables advantage.
Prioritised, enterprise-wide decision making, based on digital intelligence and customer centric research.
Our Approach
We believe intelligence supported decision making consistently delivers better outcomes. Cogent intelligence unifies teams, lights the pathway forward and fuels the enterprise transformation required to achieve game changing results.
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Our Solutions
Our holistic approach is achieved through the development and deployment of novel and precise consumer centric methodologies nested within five strategic areas of focus.
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Our Work
Evidence brings teams together.
We work with brands who seek to leverage the advantages digital can bring to their enterprise. We conduct the largest remote usability studies globally. We leverage network theory, cutting edge digital ethnography and audit 90,000 individual features on over 300 websites annually. Our work is evidence-led.
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120,00+
500+
Journeys benchmarked
Brands measured
Some of our clients
Caresuper
Measure. Optimise. Learn.
FRUITION unlocks actionable recommendations to enable Caresuper to optimise the online conversion and member onboarding experience.
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From an industry perspective you can benchmark your site against your competitors which is an advantage once you act on the findings.
Doreen O’Mahony - Digital Brand Manager
Insights Article
Data is The New Oil - Key Takeaways from The Analytics Summit 2022
Read about some of the key takeaways from The Analytic Institute of Ireland's Analytics Summit 2022. This was the first time the event had taken place in person, after two years of being organised virtually. We were treated to a broad line-up of speakers from industries in tech, sport, consulting and film/tv, to name a few.
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