Based on Global Reviews best practice recommendations we pulled out the key features of the account in a scan-able format and gave each account an identifying hero, this aided users' ability to compare accounts and reflected in an increase in Click Through Rate to the ‘Apply’ pages.  We saw a 20% uplift on the mobile channel and 3% uplift on the desktop channel.

Global Reviews recommended we inform users what they’ll need before they start the online sign-up process, to reduce abandonment. We ran an A/B test with their recommended approach and experienced a 15% increase in sign up completions as well as taking out Gold in the copy category of the Behave Best of the Tests 2017 awards.

We tested Global Reviews’ recommendations and saw an average uplift of about 15% of page visits to the products. On Transaction Accounts we also added an image of a card and the mobile app to the category page. We have seen 31% uplift in application completes on mobile and tablet.

We have seen a 784% uplift in clicks for the new banner, which we developed based on your recommendation, (based on Budget Direct best practice).  We have also seen a 12% uplift in asking customers what cover they would like on the home insurance page.

I have worked with Global Reviews over 6 years now using their Service  benchmark to understand where our member digital assets are positioned in the market and how the digital experience for our Fund can be strengthened / further improved. Their evidence-based methodology and use of a weighted approach to assessing feature value to members (as seen by the members) is a critical part of the assessment...

I would recommend Global Reviews Service to any organisation with a drive to improve their digital experience and deliver value for their members / shareholders.

We’ve worked with Global Reviews for over 5 years on several research projects for bank and superannuation. When our project was approved to redesign our website experience to be customer-led, we knew we had to work with Global Reviews to help us design the best navigation experience for multiple customer audiences to find the right information on a broad and deep site. Global Reviews helped us test and define different options for our Information Architecture (IA) over 10 weeks with regular engagement across our business. By the end of this phase, we had all the business units endorsing the recommendation as it was evidence and customer-led in our design.

Global Reviews has always provided valuable insight and actionable outcomes with data-driven digital and UX guidance. Their client advisers are consistently professional, knowledgeable and willing to engage in detailed analysis and debate of research findings, which has been crucial in developing solutions for improving the customer experience. Global Reviews has an intimate knowledge of our business, and our long-term relationship has ensured timely, expert guidance on bespoke solutions to help drive our digital strategy 

Global Reviews has been a fundamental partner in providing us key insights and direction in optimising our website journey for our users. Their workshop sessions, consultant’s support and data-led reports have been highly valuable to us.

We have used Global Reviews for several benchmarking studies. The thoughtful grouping of data, the clear expertise in the sessions (by having access to the people who had done the work and could talk in depth to the research), and the straightforward, data-backed recommendations made it a trusted document internally and an extremely useful guide to create ongoing improvement.