Our Insights

2023 Launch of End2End Superannuation Research

Article
4 minutes
Post by
Shane Dwyer - Product Manager

It’s that time of year again! With the new year upon us, Global Reviews are excited to announce the launch of our 2023 end2end superannuation digital research programme. After the hugely successful launch of our end2end digital intelligence solution in March 2022, this year we’re back measuring the performance of more superannuation brands than ever before.

Our end2end solution delivers a comprehensive and holistic view of the complete superannuation member journey through Attract, Convert and Service.

Why we work in with an end2end digital journey view
Our end2end approach encourages teams to unite and get a holistic view of the entire customer journey. With this complete picture and breadth of insight, prioritisation is more informed, and a more consistent and seamless experience focussing on what matters most to customers can be delivered
Karen Beynon, Global Lead Client Advisor - Digital Customer Experience

From today, Australian superannuation members across Australia will begin completing research across key stages of the member journey, rating their experiences and providing invaluable insight for our clients. This year, we measure the performance of 9 superannuation providers including AustralianSuper, Australian Retirement Trust and Rest as well as newcomers to the market like Vanguard.

Global Reviews are researching the end2end digital journey of 9 Superannuation providers in 2023.

We will deploy a range of research methodologies across the end2end journey, to capture the data our clients can't live without and which we deliver.

End2End Superannuation Research Methodology 2023

If you’d like to find out more information about our end2end digital solution, you can contact our team below.  

[email protected]

[email protected]

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