Global Reviews launches 2023 end2end superannuation digital research.
Read about some of the key takeaways from The Analytic Institute of Ireland's Analytics Summit 2022. This was the first time the event had taken place in person, after two years of being organised virtually. We were treated to a broad line-up of speakers from industries in tech, sport, consulting and film/tv, to name a few.
Last month, we had the pleasure of speaking at The Mumbrella Finance Marketing Summit in Sydney. Elaine caught up with of our Principal Client Advisors and Mumbrella Keynote Speaker, Ash Pegram, to discuss the event and his main takeaways.
The wait is over, here is the second instalment into the blog series on Behavioural Economics (BE)! In this blog, we look at BE heuristics in the context of buying car insurance online and review how brands use them to influence purchase.